DIVINE PATTERNS: EXPLORING THE PHILOSOPHICAL AND THEOLOGICAL IMPLICATIONS OF VISUAL COMMUNICATION DESIGN IN RELIGIOUS ART
Jiao He
Weinan Normal University, Weinan, Shaanxi, 714000
DOI: https://doi.org/10.24204/ejpr.2025.4549
Abstract
The spirit of religious art has played an important role in different ideological and cultural changes, and has also made great contributions to the study of art and social history and culture. On the basis of sorting out the cultural and constitutive characteristics of religious art, this paper further explores the presentation form of the symbolic expression of visual communication design in religious art, with a view to clarifying the intertwined value and significance between the two. In addition, combining the graphic context of visual communication design with the symbolic expression of religious art symbols, the specific ideas of visual design expression of religious art are proposed, the color network is established by extracting the visual colors of religious art, and the visual communication design process of religious art is constructed. From the visual color expression of religious art works, the RGB color peaks are mainly concentrated between 200°~240°, and the brightness and saturation in the HSV color model get peaks in low frequency and high frequency respectively. The color network established through the primary and secondary characteristic colors provides a visual color basis for the design of religious art cultural and creative products, and more than 90% of the audience is satisfied with the religious art cultural and creative products. It is feasible to use visual communication design to show the cultural connotation of religious art, and it also provides a new way to revitalize the cultural communication of religious art.
Keywords: Religious Art; Visual Communication Design; Color Network; Cultural and Creative Products