Array
(
    [fullTitle] => RESEARCH ON CULTURAL AND CREATIVE PRODUCT DESIGN FROM THE PERSPECTIVE OF SUSTAINABLE DEVELOPMENT BASED ON TRADITIONAL PHILOSOPHY
    [abstract] => 
At the current stage, the cultural and creative industry, as an emerging economic form, is increasingly becoming an important engine driving socio-economic development. Cultural and creative products are not only the material embodiments of cultural resources but also innovative expressions of cultural values. This paper explores innovative pathways for the design of cultural and creative products from the perspective of sustainable development based on traditional philosophy. By combining elements of traditional philosophy with modern design concepts, the design of cultural and creative products can achieve an organic fusion of cultural heritage and innovation, creating products that possess both rich cultural depth and meet contemporary aesthetic and functional demands. This paper analyzes the application of traditional philosophy in the design of cultural and creative products, emphasizing the deepening of cultural connotations, the stimulation of design innovation, and the construction of brand identity. Furthermore, in conjunction with the concept of sustainable development, it proposes specific strategies for the design of cultural and creative products in terms of material ecological sustainability and cultural diversity.

    [authors] => Array
        (
            [0] => Array
                (
                    [givenName] => Jingjing Guo
                    [affiliation] => School of Art and Design, Wuhan Polytechnic University, Wuhan 430023, Hubei Province, China
                )

            [1] => Array
                (
                    [givenName] => Teng Zhang
                    [affiliation] => China-Korea Institute of New Media, Zhongnan University of Economics and Law, Wuhan 430073, Hubei Province, China
                )

        )

    [keywords] => Array
        (
            [0] => Traditional Philosophy; Sustainable Development; Cultural Creativity; Product Design.
        )

    [doi] => 10.24204/ejpr.2024.4651
    [datePublished] => 2024-12-19
    [pdf] => https://www.philosophy-of-religion.eu/menuscript/index.php/ejpr/article/view/4651/version/2036/3406
)
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RESEARCH ON CULTURAL AND CREATIVE PRODUCT DESIGN FROM THE PERSPECTIVE OF SUSTAINABLE DEVELOPMENT BASED ON TRADITIONAL PHILOSOPHY

Jingjing Guo
School of Art and Design, Wuhan Polytechnic University, Wuhan 430023, Hubei Province, China

Teng Zhang
China-Korea Institute of New Media, Zhongnan University of Economics and Law, Wuhan 430073, Hubei Province, China

DOI: https://doi.org/10.24204/ejpr.2024.4651

Abstract

At the current stage, the cultural and creative industry, as an emerging economic form, is increasingly becoming an important engine driving socio-economic development. Cultural and creative products are not only the material embodiments of cultural resources but also innovative expressions of cultural values. This paper explores innovative pathways for the design of cultural and creative products from the perspective of sustainable development based on traditional philosophy. By combining elements of traditional philosophy with modern design concepts, the design of cultural and creative products can achieve an organic fusion of cultural heritage and innovation, creating products that possess both rich cultural depth and meet contemporary aesthetic and functional demands. This paper analyzes the application of traditional philosophy in the design of cultural and creative products, emphasizing the deepening of cultural connotations, the stimulation of design innovation, and the construction of brand identity. Furthermore, in conjunction with the concept of sustainable development, it proposes specific strategies for the design of cultural and creative products in terms of material ecological sustainability and cultural diversity.

Keywords: Traditional Philosophy; Sustainable Development; Cultural Creativity; Product Design.

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